Okeanos Capital, Finance
THE SITUATION
The ocean is deteriorating every day, and it's up to humans to help protect it. This venture capital group focused on blue tech innovators and required digital-first branding to pitch and communicate with their potential partners online. In the niche market of bluetech investors, Okeanos needed to make a name for themselves. Literally.
THE SOLUTION
Beginning from the ground up, these founders needed to legitimize their business and create their digital footprint. From naming the business and crafting the visual identity, all the way to designing and implementing their website and investor presentation decks - we supported Okeanos Capital and dove right into the water.
Since launching the business, Okeanos Capital has raised over $1,300,000 in commitments towards bluetech initiatives. With only a few months under their belt, they had 5+ large sources of capital reach out and show interest in the brand. Not bad for founders who launched from a home office, dreaming up how he could invest in (and protect!) the ocean in this lifetime.
Business Name Strategy
Visual Identity
Logo Identity
Website Design
Web Development
Presentation Deck Design
Animation
This branding exercise was all about symbolism.
For the visual identity, we leveraged the icosahedron, the sacred geometry symbol for water.
As for the name, we celebrate the Greek God Okeanos who was thought to protect the body of water that surrounded Earth.
“Super Duper are very thoughtful, responsive and collaborative. They were able to understand our business and what we wanted to communicate. From there, they produced a name, logo and visual identity that we get compliments on all the time. I would refer other entrepreneurs to them without hesitation.”
Andrew Gannon
Okeanos Capital
